ISEHAN Kiss Me Heroine Volume & Curl Mascara Advanced Film Versus Maybelline Lash Sensational Waterproof Mascara
What's inside
What's inside
Key Ingredients
Benefits
Concerns
Ingredients Side-by-side
Isododecane
EmollientTrimethylsiloxysilicate
EmollientTalc
AbrasivePEG-20 Sorbitan Isostearate
EmulsifyingDisteardimonium Hectorite
StabilisingCeresin
Emulsion StabilisingHydrogenated Polyisobutene
EmollientDextrin Palmitate/Ethylhexanoate
EmulsifyingMicrocrystalline Wax
Emulsion StabilisingBeeswax
Emulsion StabilisingPropylene Carbonate
SolventArgania Spinosa Kernel Oil
EmollientRosa Canina Fruit Oil
EmollientCamellia Seed Oil
Royal Jelly Extract
Skin ConditioningPtfe
Aluminum Distearate
Emulsion StabilisingNylon-66
Glyceryl Isostearate
EmollientPolymethylsilsesquioxane
Hydrogen Dimethicone
Diethylaminoethyl Methacrylate/Hema/Perfluorohexylethyl Methacrylate Crosspolymer
Squalane
EmollientIron Oxides
Mica
Cosmetic ColorantTitanium Dioxide
Cosmetic ColorantIsododecane, Trimethylsiloxysilicate, Talc, PEG-20 Sorbitan Isostearate, Disteardimonium Hectorite, Ceresin, Hydrogenated Polyisobutene, Dextrin Palmitate/Ethylhexanoate, Microcrystalline Wax, Beeswax, Propylene Carbonate, Argania Spinosa Kernel Oil, Rosa Canina Fruit Oil, Camellia Seed Oil, Royal Jelly Extract, Ptfe, Aluminum Distearate, Nylon-66, Glyceryl Isostearate, Polymethylsilsesquioxane, Hydrogen Dimethicone, Diethylaminoethyl Methacrylate/Hema/Perfluorohexylethyl Methacrylate Crosspolymer, Squalane, Iron Oxides, Mica, Titanium Dioxide
Isododecane
EmollientCera Alba
EmollientBeeswax
Emulsion StabilisingCopernicia Cerifera Cera
EmollientCopernicia Cerifera Wax
Disteardimonium Hectorite
StabilisingWater
Skin ConditioningAllyl Stearate
Oryza Sativa Cera
Skin ConditioningOryza Sativa Bran Wax
Skin ConditioningParaffin
Skin ConditioningAlcohol Denat.
AntimicrobialPolyvinyl Laurate
Ethylene/Propylene Copolymer
AbrasiveHydrogenated Castor Oil/Dimer Dilinoleic Acid Copolymer
CI 77491
Cosmetic ColorantCI 77492
Cosmetic ColorantCI 77499
Cosmetic ColorantIron Oxides
CI 77007
Cosmetic ColorantUltramarines
CI 77891
Cosmetic ColorantTitanium Dioxide
Cosmetic ColorantMica
Cosmetic ColorantCI 75470
Cosmetic ColorantCI 77288
Cosmetic ColorantChromium Oxide Greens
CI 77742
Cosmetic ColorantCI 77510
Cosmetic ColorantIsododecane, Cera Alba, Beeswax, Copernicia Cerifera Cera, Copernicia Cerifera Wax, Disteardimonium Hectorite, Water, Allyl Stearate, Oryza Sativa Cera, Oryza Sativa Bran Wax, Paraffin, Alcohol Denat., Polyvinyl Laurate, Ethylene/Propylene Copolymer, Hydrogenated Castor Oil/Dimer Dilinoleic Acid Copolymer, CI 77491, CI 77492, CI 77499, Iron Oxides, CI 77007, Ultramarines, CI 77891, Titanium Dioxide, Mica, CI 75470, CI 77288, Chromium Oxide Greens, CI 77742, CI 77510
Reviews
Ingredients Explained
These ingredients are found in both products.
Ingredients higher up in an ingredient list are typically present in a larger amount.
Beeswax is natural wax produced by honey bees to build their honeycomb.
Because it forms a protective layer on your skin, it can help lock in moisture and reduce water loss. It is also widely used as a thickener and emulsifier in lip balms and lotions. Research suggests beeswax containing moisturizers can support skin barrier integrity.
In comedogenic testing, Beeswax scored a 0-2, which is on the low end. Whether or not a product clogs your pores really comes down to the formula as a whole (not any single ingredient on its own).
Cera Alba is the white, bleached form of this ingredient.
Just so you know, beeswax is not vegan since it is animal-derived. It cannot be removed with water, but can be taken off with an oil cleanser.
People with a known Propolis allergy also report to have reactions from beeswax.
Beeswax's wax esters are derived primarily from palmitic and oleic acid (C16 and C18:1). Both of these fall within the C11-C24 feeding window.
The Malassezia yeast can potentially cleave these esters and release usable fatty acids, so this ingredient may not be fungal acne safe. However, not everyone will react to this ingredient.
Learn more about BeeswaxDisteardimonium Hectorite comes from the clay mineral named hectorite. It is used to add thickness to a product.
It can also help stabilize a product by helping to disperse other ingredients.
Hectorite is a rare, white clay mineral.
Learn more about Disteardimonium HectoriteIsododecane is a fragrance, emollient, and solvent.
As an emollient, it helps your skin stay soft and hydrated. Emollients help trap moisture into your skin.
Isododecane's role as a solvent makes it a great texture enhancer. It spreads smoothly on skin and does not leave a sticky feeling behind. Isododecane also helps prevent color transfer in makeup products.
Isododecane is not absorbed into skin.
The chemical name for this ingredient is 2,2,4,6,6-PENTAMETHYLHEPTANE.
Learn more about IsododecaneMica is a naturally occurring mineral used to add shimmer and color in cosmetics. It can also help improve the texture of a product or give it an opaque, white/silver color.
Serecite is the name for very fine but ragged grains of mica.
This ingredient is often coated with metal oxides like titanium dioxide. Trace amounts of heavy metals may be found in mica, but these metals are not harmful in our personal products.
Mica has been used since prehistoric times throughout the world. Ancient Egyptian, Indian, Greek, Roman, Aztec, and Chinese civilizations have used mica.
Learn more about MicaTitanium Dioxide (TD) is a mineral UV filter widely used in sunscreens and cosmetics.
It's one of only two UV filters officially classified as "mineral" by regulatory agencies (the other being Zinc Oxide).
A really common myth is that mineral filters work by reflecting UV light off your skin like tiny mirrors.
They don't only do that; modern research shows TD protects mostly by absorbing UV radiation, the same way chemical filters do.
When researchers measured this, reflection accounted for only about 4-5% of the protection (and less than SPF 2 on its own). The other ~95% comes from absorption: the UV photons hit the particle and their energy gets soaked up by its semiconductor band gap rather than bouncing off.
So "reflects vs. absorbs" was never really the right way to split mineral from chemical filters.
TD gives broad-spectrum protection that's strongest in the UVB and UVA-2 range and weaker in the UVA-1 range. Its UVA protection isn't quite as strong as Zinc Oxide's which is why you'll often see the two paired together.
Together, they make a solid broad-spectrum system.
TD is a great pick for sensitive, acne-prone, or redness-prone skin because it's non-irritating and chemically inert. Regulatory reviews classify it as a non-sensitizer and mild-to-non-irritant.
It's also unlikely to cause the "eye sting" some chemical filters are known for.
The main trade-off is cosmetic; TD can leave a white cast and has a thicker texture. This is why mineral sunscreens are often less cosmetically elegant than chemical or hybrid formulas (and harder to shade-match on deeper skin tones).
Formulators often use micronized or nano-sized TD to cut down on white case and improve spreadability. Smaller particles scatter less visible light so the formula looks less chalky while still filtering UV.
TD is almost always bundled with coatings like Alumina, Silica, Stearic Acid, or Dimethicone. These coatings do two important jobs:
TD can be used at up to 25% in a finished sunscreen; this is the regulatory ceiling in both the US and the EU.
In practice, the amount in any given product varies a lot depending on the target SPF and whether it's paired with other UV filters.
TD is one of the most heavily vetted sunscreen ingredients out there. It is approved as a UV filter in all major markets worldwide, including the US, EU, UK, Japan, Korea, China, Australia, and Canada.
The safety evidence is solid. There was an old worry that nano particles might absorb through skin into the body but multiple studies (including on damaged, sunburned, and UV-irradiated skin) have shown that TD stays on the surface and the layer of dead skin cells on top of everything else.
There's also no evidence of carcinogenicity, mutagenicity, or reproductive toxicity from dermal exposure of this ingredient.
For those who have seen the headline about a 2022 EU ban on TD, that was on TD as a food additive (a complete separate use from topical sunscreen).
There are ongoing questions about how nano-TD might affect marine ecosystems. As of now, there has been no conclusive evidence that any form of TD (or any other sunscreen filter) harms coral reefs or marine life.
The science is still developing and it's a space worth watching rather than packing over.
However, several destinations have reef-safety sunscreen rules that restrict certain chemical filters and steer visitors toward mineral, non-nano options. If you're traveling somewhere with these rules, a non-nano mineral sunscreen is the safe bet.
Learn more about Titanium DioxideThis ingredient is a combination of red, black, and yellow iron oxide pigments. This combination of colors is usually found in foundation, because it results in a "skin" color.
The EU typically uses CI numbers for colorants when applicable, such as CI 77489. In the US, iron oxides are regulated as color additives and "iron oxides" is the most commonly used name in US cosmetic practice.
A 2021 paper looked at skincare formulations containing iron oxides and found that they reduced transmission of blue light when measured optically. In simple terms, the pigment particles helped block or scatter part of the visible light spectrum in lab testing and the authors suggest this could translate into better protection against blue-light-related skin effects.
There is also clinical and experimental research showing that tinted products containing iron oxides can reduce visible light-induced pigmentation:
Please note, whether a product reduces visible or blue light depends on things like:
In the EU's CosIng database, iron oxides are only listed as a colorant. CosIng groups ingredients by their main cosmetic role, such as colorant, preservative, or UV filter.
Though studies say iron oxides can "attenuate blue light", they're describing an optical property and not an officially recognized cosmetic function.
So CosIng isn’t contradicting the research. It’s just classifying iron oxides by what they officially are: pigments that add color.
Learn more about Iron Oxides