HOLLAFACE Brightening Concentrate Glow Serum

Glycerin is already naturally found in your skin. It helps moisturize and protect your skin.

A study from 2016 found glycerin to be more effective as a humectant than AHAs and hyaluronic acid.

Niacinamide has emerged as an all-star ingredient due to its many benefits.

It is known to treat acne by reducing inflammation. It also helps fade dark-spots and strengthen the skin by promoting the growth of the ceramide barrier.

Alpha-Arbutin is made from hydroquinone and glucose. It may also be derived from the fermentation of soybeans.

This ingredient an antioxidant, meaning it helps protect your skin cells against damage.

Rosa Damascena Flower Water comes from the Damask rose. It is a dilluted version of the Rose Essential oil.

The Damask Roses' petals have antioxidant, antimicrobial, and fragrance compounds. Though antioxidants are great for soothing skin, the fragrance compounds can irritate it.

Xanthan gum is used as a stabilizer and thickener within cosmetic products. It helps give products a sticky, thick feeling - preventing them from being too runny.

On the technical side of things, xanthan gum is a polysaccharide - a combination consisting of multiple sugar molecules bonded together.

Hyaluronic acid is naturally found in healthy skin. It is a humectant, meaning it draws moisture to your skin.

This ingredient helps hydrate, soothe, and protect the skin.

Hydroxyacetophenone is antioxidant with skin conditioning and soothing properties. It also boosts the efficiency of preservatives.

This ingredient is not irritating or sensitizing.

We don't have a description for Morus Alba Root Extract yet.

Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.

It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.

Hydroxyethylcellulose is used to improve the texture of products. It is created from a chemical reaction involving ethylene oxide and alkali-cellulose. Cellulose is a sugar found in plant cell walls and help give plants structure.

This ingredient helps stabilize products by preventing ingredients from separating. It can also help thicken the texture of a product.

Centella Asiatica Leaf Extract comes from the leaves of an herb plant native to Southeast Asia. Centella Asiatica is rich in antioxidants and amino acids. It can help reduce irritation and soothe the skin.

Many active components found in centella asiatica, such as Madecassic Acid and Asiaticoside, encourage the skin to naturally produce hyaluronic acid. This helps keep our skin hydrated. Many of these components also show antioxidant activity and may help reduce the signs of aging.

Ethylhexylglycerin (we can't pronounce this either) is commonly used as a preservative and skin softener. It is derived from glyceryl.

You might see Ethylhexylglycerin often paired with other preservatives such as phenoxyethanol. Ethylhexylglycerin has been found to increase the effectiveness of these other preservatives.

We don't have a description for Microcitrus Australasica Fruit Extract yet.

We don't have a description for Dithiaoctanediol yet.

Gluconic acid is a mild acid and PHA.

PHAs are more gentle than AHAs due to their larger structure. They do not penetrate as deeply as AHAs and take a longer time to dissolve dead cells. Studies show PHAs do not cause as much irritation.

We don't have a description for Sutilains yet.

Beta-Carotene is a carotenoid. It is an antioxidant that converts to Vitamin A. Antioxidants help fight free-radicals. Free-radicals are molecules that may damage your skin cells, such as pollution.

It gives plants the red, orange, and yellow color. Some foods with Beta-Carotene include sweet potatoes, carrots, apricots, and cantaloupe.