e.l.f. cosmetics Wow Brow Gel Ingredients Explained

Euphorbia Cerifera wax comes from a shrub in Northern Mexico. It is used to stabilize formulations and has emollient properties.

Emollients form a thin layer on top of skin to prevent water from evaporating, keeping skin and lips hydrated.

C10-13 Isoparaffin isn't fungal acne safe. It can be bad for oily skin.

Glyceryl Stearate is a mix of glycerin and stearic acid.

It is used to stabilize the mixing of water and oil ingredients. By preventing these ingredients from separating, it can help elongate shelf life. It can also help thicken the product's texture.

Kaolin is a clay. It is used for oil control and to help minimize pores. Like other clays, kaolin has the ability to absorb excess sebum or oil. This can help clean out pores and mattify the skin.

Some types of kaolin may have exfoliating properties. When water is added to kaolin, it becomes a paste with small abrasive particles.

Magnesium Aluminum Silicate is a type of silica. It comes from naturally occuring minerals such as silicate ores and clay.

Magnesium aluminum silicate is used for enhancing texture and as an absorbent. Due to its large molecular size, it is unable to be absorbed into the skin.

Peg-100 Stearate is an emollient and emulsifier. As an emollient, it helps keep skin soft by trapping moisture in. On the other hand, emulsifiers help prevent oil and water from separating in a product.

PEGS are a hydrophilic polyether compound . There are 100 ethylene oxide monomers in Peg-100 Stearate. Peg-100 Stearate is polyethylene glycol ester of stearic acid.

Mica refers to a group of silicate minerals. Mica crystals are easily split to give products a shimmer. These crystals are able to reflect light to temporarily give your skin a glowy look.

Mica is found to be safe. Trace amounts of heavy metals may be found in mica, but these metals are not harmful in our personal products.

C9-11 Isoparaffin isn't fungal acne safe. It can be bad for oily skin.

We don't have a description for Nylon-66 yet.

Tocopheryl Acetate is AKA Vitamin E. It is an antioxidant and protects your skin from free radicals. Free radicals damage the skin by breaking down collagen.

One study found using Tocopheryl Acetate with Vitamin C decreased the number of sunburned cells.

Polyacrylate-13 is a type of acrylate polymer. Acrylate polymers are commonly used as adhesives in cosmetics.

Polyacrylate-13 creates a film to protect the skin. It is also used to thicken and stabilize a product. It works by making water a gel-like consistency. This gel consistency helps suspend particles.

Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.

It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.

Microcrystalline Wax is created by de-oiling petroleum. It is highly refined and purified before being added to cosmetics.

Microcrystalline Wax is used to enhance the texture and create even consistency. It helps stabilize a product by preventing ingredients from separating.

Polyisobutene is a synthetic polymer made from isobutene.

It is a film-forming agent and helps bind ingredients together.

We don't have a description for Sodium Glycerophosphate yet.

Caprylyl Glycol is a humectant and emollient, meaning it attracts and preserves moisture.

It is a common ingredient in many products, especially those designed to hydrate skin. The primary benefits are retaining moisture, skin softening, and promoting a healthy skin barrier.

Ethylhexylglycerin (we can't pronounce this either) is commonly used as a preservative and skin softener. It is derived from glyceryl.

You might see Ethylhexylglycerin often paired with other preservatives such as phenoxyethanol. Ethylhexylglycerin has been found to increase the effectiveness of these other preservatives.

Polysorbate 20 is made by combining ethoxylation of sorbitan, ethylene oxide, and lauric acid. It is a mild cleansing agent, surfactant, and emulsifier.

As a surfactant, it helps collect dirt and oils for washing. Emulsifiers prevent oils and water from separating.

This ingredient is a combination of red, black, and yellow iron oxide pigments. This combination of colors is usually found in foundation, because it results in a "skin" color.