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Way of Will Brightening Serum Ingredients Explained

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Published on April 02, 2022 Submitted by LaurenChaffin_774

Overview

What it is

Serum with 13 ingredients that contains Vitamin E

Cool Features

It is cruelty-free and reef safe

Suited For

It has ingredients that are good for dry skin and brightening skin

Free From

It doesn't contain any harsh alcohols, parabens, silicones or sulfates

Fun facts

Way of Will is from Canada. This product is used in 2 routines created by our community.

We independently verify ingredients and our claims are backed by peer-reviewed research. Does this product need an update? Let us know.

You should know

Here's our breakdown of the notable ingredients, benefits, and concerns we determined from the ingredients in this product. Click any item to learn more.

Notable Ingredients

Vitamin E

Benefits

Hydrating
Brightening

Ingredient Info

Click any item below to learn more and view relevant ingredients.
alcohol-free
silicon-free
fragrance-free
sulfate-free
paraben-free
oil-free
fungal-acne safe
reef-safe
eu-allergen-free
vegan
cruelty-free

Ingredients Overview

Here's our quick-to-read summary of the ingredients in this product. Keep scrolling if you'd like to learn more about what each ingredient does!
Ingredient
Features
1
Skin Conditioning
Oil IconNot safe for Fungal Acne Icon
2
Emollient, Skin Conditioning
2-3 / 0
Oil IconNot safe for Fungal Acne Icon
3
Emollient, Skin Conditioning
4
Emollient, Skin Conditioning
0-2 / 0
Oil IconHelps hydrate Dry Skin IconNot safe for Fungal Acne Icon
5
Emollient, Skin Conditioning
Oil IconNot safe for Fungal Acne Icon
6
Perfuming
Fragrance IconOil Icon
7
Humectant
Oil IconNot safe for Fungal Acne Icon
8
Emollient, Skin Conditioning
Oil IconNot safe for Fungal Acne Icon
9
Masking, Perfuming
Fragrance IconOil Icon
10
Perfuming
Fragrance IconOil Icon
11
Perfuming
Fragrance IconOil Icon
12
Masking
Oil IconEU Allergen Icon
13
Antioxidant, Masking, Skin Conditioning
0-3 / 0-3
Vitamin E IconAntioxidant IconHelps hydrate Dry Skin IconMay cause irritation IconHelps with Anti-Aging IconGood for Scar Healing IconHelps brighten skin Icon

Ingredients Explained

This product contains 13 ingredients. Click on any ingredient to learn more about it
1
What it does: Skin Conditioning
Community Rating: Mixed

Camellia Oleifera Seed Oil comes from a green tea plant native to China. It is closely related to Camellia sinensis. Both plants have very similar properties. This plant also has similar properties to olive oil.

Camellia Oleifera Seed Oil is rich in oleic acid. This makes it an effective moisturizer. By creating a thin film on the skin, Camellia Oleifera Seed Oil traps moisture within. This helps keep your skin smooth and hydrated.

Other components of Camellia Oleifera Seed Oil includes Vitamin E and polyphenols. These are antioxidants that may help slow down the signs of aging. Antioxidants help fight free-radicals, or unstable molecules that can damage our skin cells.

Camellia Oleifera Seed Oil also has anti-inflammatory properties.

The seed oil comes from the dried kernels of the plant.

Learn more about Camellia Oleifera Seed Oil
2
What it does: Emollient, Skin Conditioning
Community Rating: Mixed

Vitis Vinifera Seed Oil comes from the grape vine. Grape seeds are a byproduct of creating grape juice or wine.

The components of grape seeds have many skin benefits. Research has found it to be antimicrobial and anti-inflammatory. It also contains many potent antioxidants such as Vitamin E , Vitamin C, proanthocyanidins, polyphenols, flavonoids, and anthocyanins. Proanthocyanidin has been shown to help even out skin tone.

Antioxidants help fight free-radical molecules. Free-radical molecules are capable of damaging our cells and other genetic material. Antioxidants help stabilize free-radicals by donating extra electrons. Grape seed extract may help reduce the signs of aging.

The antimicrobial properties of grape seed may help treat acne. However, more research is needed to support this claim.

Grape seed has also been found to help absorb UV rays. Grape seed extract should not replace your sunscreen.

The fatty acids of grape seed oil give it emollient properties. Emollients help soothe and soften your skin by creating a film. This film traps moisture within, keeping your skin hydrated.

Learn more about Vitis Vinifera Seed Oil
3
What it does: Emollient, Skin Conditioning

We don't have a description for Rosa Rubiginosa Fruit Extract.

4
What it does: Emollient, Skin Conditioning
Community Rating: Mixed

This ingredient is the fixed oil extracted from seeds of the desert shrub Jojoba. It is more commonly known as jojoba oil. The seed oil is liquid wax ester from the plant. It is non-comedogenic.

Jojoba oil does not contain fragrance and has many fatty-acids, making it a great soothing ingredient. Jojoba contains Vitamin E, a great moisturizing ingredient. Vitamin E is also an antioxidant. Antioxidants help protect your skin against free-radical damage. This may help in anti-aging.

Jojoba seed oil is a humectant, meaning it helps draw moisture from the air. This helps keep your skin hydrated.

While jojoba has antibacterial properties, it is only able to kill some bacteria. It has also been shown to help in wound healing. Indigenous cultures have used jojoba as a moisturizer and to help treat burns.

It is found to be similar to natural human skin sebum, so it has a great effect on dry skin. Jojoba oil may even help with regulating sebum production.

Although jojoba oil is non-comedogenic, we recommend speaking with a professional about using this ingredient if you have any concerns.

Jojoba oil may not be fungal acne safe. We recommend speaking with a professional if you have any concerns.

Jojoba is native to the southwestern US.

Learn more about Simmondsia Chinensis Seed Oil
5
What it does: Emollient, Skin Conditioning
Community Rating: Liked

Oryza Sativa Bran Oil comes from the outer layer of a rice kernel. It is a byproduct of milling rice, or the operation to produce a whole grain rice product.

Oryza Sativa Bran Oil is an emollient. This is due to its components of polysaccharides and omega-3 fatty acids. Emollients help soothe and soften the skin. It does this by creating a protective film on your skin. This barrier helps trap moisture and keeps your skin hydrated. Emollients may be effective at treating dry or itchy skin.

6
What it does: Perfuming

Ribes Nigrum Bud Oil is a fragrance and is an oil.

7
What it does: Humectant
Community Rating: Mixed

Sclerocarya Birrea Seed Oil is the oil expressed from the seeds of the Marula plant. In South Africa, Marula is called "an elephant's favorite treat".

Marula seed oil is a non-fragrant oil. It is rich in fatty acids, such as oleic, linoleic, palmitic, stearic, and more. These fatty acids help hydrate the skin.

Other components of marula seed oil include vitamin E and antioxidants such as flavonoids.

Antioxidants may help reduce the signs of aging. This is because they help fight free-radical molecules. If left unchecked, free-radical molecules may damage your skin cells and DNA.

Learn more about Sclerocarya Birrea Seed Oil
8
What it does: Emollient, Skin Conditioning
Community Rating: Liked

Hippophae Rhamnoides Oil also known as seabuckthorn oil. This oil is usually extracted from the fruit pulp or seeds.

Seabuckthorn is rich in phytosterols, carotenoids, Vitamins A, C, and E. This gives it strong antioxidant properties that can help soothe and protect your skin from oxidative damage.

This oil is rich in fatty acids, including: two types of linoleic acid (~30-34%), oleic acid (17%), and palmiteic acid (35%). Note these numbers are averages, and different parts of the plant will vary.

Palmitoleic acid has been shown to help soothe inflammation and promote wound healing. It is also naturally found in the fat of our skin.

Overall, seabuckthorn oil is great for nourishing, hydrating, and soothing skin. While it shows UV protecting properties, it should not replace sunscreen.

Due to the rich fatty acid content, this ingredient may not be Malassezia folliculitis, or fungal acne, safe.

Seabuckthorn berries are little orange fruits. This plant is native to Asia.

Learn more about Hippophae Rhamnoides Oil
9
What it does: Masking, Perfuming
Community Rating: Very Disliked

Citrus Paradisi Peel Oil is the volatile oil expressed from the peel of the Grapefruit, Citrus paradisi, Rutaceae.

The term 'fragrance' is not regulated in many countries. In many cases, it is up to the brand to define this term. For instance, many brands choose to label themselves as "fragrance-free" because they are not using synthetic fragrances. However, their products may still contain ingredients such as essential oils that are considered a fragrance.

10
What it does: Perfuming
Community Rating: Disliked

Daucus Carota Fruit Oil is a fragrance and is an oil.

11
What it does: Perfuming

Pelargonium Roseum Leaf Oil is a fragrance and is an oil.

12
What it does: Masking
Community Rating: Very Disliked

Pelargonium Graveolens Flower Oil is the pressed oil of the Rose Geranium plant. It is volatile, meaning it evaporates off the skin.

Rose Geranium contains antimicrobial, anti-inflammatory, and antioxidant properties. It has been shown to reduce bacteria and fungus. Due to these properties, Rose Geranium may help reduce acne.

The antioxidants may help reduce the signs of aging, such as fine-lines and wrinkles.

Fragrant components of Rose Geranium include citronellol and geraniol. These may cause allergies and skin-sensitivity. We recommend speaking with a professional if you have any concerns. The scent of Rose Geranium closely resembles traditional roses.

Learn more about Pelargonium Graveolens Flower Oil
13
What it does: Antioxidant, Masking, Skin Conditioning
Community Rating: Liked

Tocopherol (also known as Vitamin E) is a common antioxidant used to help protect the skin from free-radicals and strengthen the skin barrier. It's also fat soluble - this means our skin is great at absorbing it.

Vitamin E also helps keep your natural skin lipids healthy. Your lipid skin barrier naturally consists of lipids, ceramides, and fatty acids. Vitamin E offers extra protection for your skin’s lipid barrier, keeping your skin healthy and nourished.

Another benefit is a bit of UV protection. Vitamin E helps reduce the damage caused by UVB rays. (It should not replace your sunscreen). Combining it with Vitamin C can decrease sunburned cells and hyperpigmentation after UV exposure.

You might have noticed Vitamin E + C often paired together. This is because it is great at stabilizing Vitamin C. Using the two together helps increase the effectiveness of both ingredients.

There are often claims that Vitamin E can reduce/prevent scarring, but these claims haven't been confirmed by scientific research.

Learn more about Tocopherol
Embed Ingredients

Here's what our community thinks of the 13 ingredients in this product ✨

23% are loved or liked
31% have mixed ratings
23% are disliked or very disliked
23% have no rating yet

When to use

Here's some more info on how this product is used by our community.

When to use

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