Not Your Mother’s Triple Threat Brunette Blue Treatment Shampoo Versus Elave Shampoo
Updated on June 26, 2025
Overview
What they are
These products are both cruelty-free and reef safe shampoos. They have a total of 7 ingredients in common
Suited For
They're both likely to be good for dry skin, brightening skin and scar healing
Free From
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates
We independently verify ingredients, and our claims are backed by peer-reviewed research. Spot a product that needs an update? Let us know.
Ingredient Info
Not Your Mother’s Triple Threat Brunette Blue Treatment Shampoo 14 ingredients
Elave Shampoo 13 ingredients
What's inside (and what isn't)
What's inside (and what isn't)
At a glance
Click on any of the items below to learn more
Not Your Mother’s Triple Threat Brunette Blue Treatment Shampoo 14 ingredients
Elave Shampoo 13 ingredients
Benefits
Concerns
Benefits
Ingredients Side-by-side
Ingredients Explained
These ingredients are found in both products.
Ingredients higher up in an ingredient list are typically present in a larger amount.
Citric Acid is an AHA derived from citrus fruits (think oranges, lemons, and limes!).
As an AHA, Citric Acid removes the top layer of skin cells from the newer layer of skin underneath. This helps skin to remove dark spots and even out skin tone.
If you spot Citric Acid near the end of an ingredient list, it's likely there as a pH adjuster rather than an active ingredient.
Read more about some other popular AHA's here:
Learn more about Citric AcidGlycerin is already naturally found in your skin. It helps moisturize and protect your skin.
A study from 2016 found glycerin to be more effective as a humectant than AHAs and hyaluronic acid.
As a humectant, it helps the skin stay hydrated by pulling moisture to your skin. The low molecular weight of glycerin allows it to pull moisture into the deeper layers of your skin.
Hydrated skin improves your skin barrier; Your skin barrier helps protect against irritants and bacteria.
Glycerin has also been found to have antimicrobial and antiviral properties. Due to these properties, glycerin is often used in wound and burn treatments.
In cosmetics, glycerin is usually derived from plants such as soybean or palm. However, it can also be sourced from animals, such as tallow or animal fat.
This ingredient is organic, colorless, odorless, and non-toxic.
Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.
Learn more about GlycerinPeg-120 Methyl Glucose Dioleate is used to improve texture and stability of a product. It is sugar based and helps thicken a product.
Once applied, it also creates a thin film to trap moisture in. This helps keep your skin hydrated.
This ingredient is the polyethylene glycol ether of the diester of oleic acid and methylglucose. The 120 represents an average of 120 moles of ethylene oxide.
There is limited research on this ingredient, although it is considered safe to use in skincare products.
Learn more about PEG-120 Methyl Glucose DioleatePhenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent microbial growth. By itself, it has a scent that is similar to that of a rose.
It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.
Polyquaternium-10 is an ammonium salt of hydroxyethylcellulose. It is a white and granular powder used as a film-former and anti-static agent.
This ingredient is commonly found in hair conditioning products. According to a manufacturer, its positive charge makes it great for absorbing hair proteins. The manufacturer also states this ingredient helps with curl retention.
For haircare friends: this ingredient is not a silicone.
Learn more about Polyquaternium-10Sodium Lauroyl Methyl Isethionate is a cleansing ingredient. It is a surfactant, meaning it helps gather dirt, oil, and other pollutants. This helps them be rinsed away easily.
Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.
So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.
You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Stay hydrated!
Learn more about WaterIngredient Ratings
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When to use
Not Your Mother’s Triple Threat Brunette Blue Treatment Shampoo 14 ingredients
Elave Shampoo 13 ingredients
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Not Your Mother’s Triple Threat Brunette Blue Treatment Shampoo 14 ingredients
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