Here's our breakdown of the notable ingredients, benefits, and concerns we determined from the ingredients in this product. Click any item to learn more.

Benefits

Hydrating

Brightening

Ingredient Info

Click any item below to learn more and view relevant ingredients.

alcohol-free

silicon-free

fragrance-free

sulfate-free

paraben-free

oil-free

fungal-acne safe

reef-safe

eu-allergen-free

vegan

cruelty-free

Ingredients Overview

Here's our quick-to-read summary of the ingredients in this product. Keep scrolling if you'd like to learn more about what each ingredient does!

Ingredient

Com. / Irr. Rating

Features

Cleansing, Emulsifying

Skin Conditioning, Solvent

Humectant, Skin Conditioning, Skin Protecting, Solvent

0 / 0

Emollient, Humectant, Skin Conditioning

Preservative

Skin Conditioning

Ingredients Explained

This product contains 7 ingredients. Click on any ingredient to learn more about it

Ceteareth-30

What it does: Cleansing, Emulsifying

We don't have a description for Ceteareth-30.

Water

What it does: Skin Conditioning, Solvent

Community Rating: Loved

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. Talk about multi-purpose! If you see this, drink a glass of water. Stay hydrated!

Learn more about Water

Glycerin

What it does: Humectant, Skin Conditioning, Skin Protecting, Solvent

Community Rating: Loved

Glycerin is already naturally found in your skin. It helps moisturize and protect your skin.

A study from 2016 found glycerin to be more effective as a humectant than AHAs and hyaluronic acid.

As a humectant, it helps the skin stay hydrated by pulling moisture to your skin. The low molecular weight of glycerin allows it to pull moisture into the deeper layers of your skin.

Hydrated skin improves your skin barrier; Your skin barrier helps protect against irritants and bacteria.

Glycerin has also been found to have antimicrobial and antiviral properties. Due to these properties, glycerin is often used in wound and burn treatments.

In cosmetics, glycerin is usually derived from plants such as soybean or palm. However, it can also be sourced from animals, such as tallow or animal fat.

This ingredient is organic, colorless, odorless, and non-toxic.

Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.

Learn more about Glycerin

Aloe Barbadensis Leaf Extract

What it does: Emollient, Humectant, Skin Conditioning

Community Rating: Loved

Aloe Barbadensis Leaf Extract is an extract of the leaves of the aloe, Aloe barbadensis, Liliaceae.

You may know Aloe to be a good sunburn reliever and inflammation reducer. This is because it contains many components that are known to help reduce irritation and itchiness. These include vitamins, amino acids, polysaccharides, and more. The high water content of aloe also helps give a cooling effect.

Aloe contains the antioxidants Vitamins A, C, and E. These vitamins neutralize free radicals. Free-radicals are molecules that may damage your skin cells, such as pollution.

The aloe plant is naturally abundant in polysaccharides, a carbohydrate made of sugar molecules. Polysaccharides help hydrate your skin by mimicking your skin's natural carbohydrates.

As it is easily absorbed by the skin, aloe is a great moisturizer. It is both a humectant and emollient. Emollients help trap moisture in your skin, keeping your skin soft. Humectants draw water from the air to your skin.

Other components of aloe include sugars such as monosaccharides and polysaccharides, folic acid, choline, many common minerals such as calcium, fatty acids, amino acids, and Vitamin B12.

Aloe does not protect against UV rays, despite it soothing sunburns.

There are over 420 species of aloe but Aloe Barbadensis is the most commonly used for topical products.

Learn more about Aloe Barbadensis Leaf Extract

Phenoxyethanol

What it does: Preservative

Community Rating: Very Disliked

Phenoxyethanol is a preservative that has germicide, antimicrobial, and aromatic properties. Studies show that phenoxyethanol can prevent germ and microbial growth. By itself, it has a scent that is similar to that of a rose.

It's often used in formulations along with Caprylyl Glycol to preserve the shelf life of products.

Ethylhexylglycerin

What it does: Skin Conditioning

Community Rating: Mixed

Ethylhexylglycerin (we can't pronounce this either) is commonly used as a preservative and skin softener. It is derived from glyceryl.

You might see Ethylhexylglycerin often paired with other preservatives such as phenoxyethanol. Ethylhexylglycerin has been found to increase the effectiveness of these other preservatives.

EDTA

What it does:

Community Rating: Very Disliked

EDTA is the shortened name for ethylenediamine tetraacetic acid. It is a chelating agent and used to stabilize products.

Chelating Agents are used to prevent trace metal ions from binding to other ingredients. This can prevent unwanted reactions or changed efficacy of products.

Embed Ingredients

Here's what our community thinks of the 7 ingredients in this product ✨

43% are loved or liked

14% have mixed ratings

29% are disliked or very disliked

14% have no rating yet

When to use

Here's some more info on how this product is used by our community.

Directions

Step 1: Slightly bend the spoolie of your Brow Lift Applicator and use the spoolie to brush out your eyebrows.
Step 2: Dip spoolie into the Brow Lift and brush the spoolie through your brows directing hairs upwards and outwards for a fluffy, lifted look.
Step 3: Use the spatula end of the applicator to flatten the brow hair in the same direction for a laminated look that stays put. Let dry for 60 seconds.