Welcome to our complete breakdown of the top 50 Pure Choice dupes and alternatives that we've found.
If you're searching for dupes of a specific Pure Choice product, you can use our Dupe Finder to search for them!
We use hundreds of science-backed factors to find you the best dupes.
Learn more about our dupe methodology
Our Roundup
Here's a quick roundup of our findings. Continue reading for the full breakdown!
Luv it!'s Alpha Arbutin Complex Serum is the dupe with the most similar ingredients. Our matching methodology puts it at an 73% ingredient match to Pure Choice's Anti-Blemish & Whitening Serum!
Of all of the dupes for this product, FaceTheory's Exaglow Serum S10 is the most liked by our community. Our matching algorithm puts it at an 67% overall match with Pure Choice's Anti-Blemish & Whitening Serum!
- Luv it! Alpha Arbutin Complex Serum 1
- Ellana Mineral Cosmetics Timeless Age Defying Skin Serum 2
- BACIEL Hydra Barrier Cica Serum 3
- Skinlex 2% Alpha-Arbutin Serum 4
- Skin401 5% Azelaic Acid Serum 5
- Hoito Vitamin C Serum 6
- KISOCare Galactomyces Serum 92% 7
- Luv it! Centella Extract Serum 8
- Hoito Bakuchiol Serum 9
- the Aubree Brightening Serum Concentrate 10
- maru.derm Niacinamide %10 Serum 11
- Luv it! Centella Extract Serum 12
- Soul Apothecary Alpha Arbutin Plus Serum 13
- Hanasui Vitamin C + Collagen Serum 14
- Yeouth Niacinamide Serum 15
- Jeuvenile Azelaic Acid Serum 16
- Asaya 10% Vitamin C & 5% Niacinamide Serum 17
- maru.derm Ginseng Serum 18
- Luv it! Alpha Arbutin Complex Serum 19
- Koji White Dark Spot Brightening Serum 20
- Colibri Skincare Niacinamide Booster 21
- cyrene Alpha Arbutin C Whitening Serum 22
- Deconstruct Pigmentation Control Serum 23
- FaceTheory Exaglow Serum S10 24
- Purifect By Symphony Beauty Vitamin C Brightening Facial Serum 25
- FaceTheory Glow-C Tranexamic 5% Serum 26
- MaryenB Anc10 Azelaic Acid 10% Facial Serum 27
- MaryenB Anc5 Azelaic Acid 5% Facial Serum 28
- Purifect By Symphony Beauty Vitamin C Brightening Facial Serum 29
- Anai Rui Vitamin C + Glutathione Serum 30
- Maysama Green Rooibos Serum Light 31
- Asaya 10% Vitamin C & 5% Niacinamide Serum 32
- Zarzou Bloom Brightening Serum 33
- Hoito Vitamin C Serum 34
- Resh Lab Pure Vitamin C 12.5% Serum 35
- maru.derm Hyaluronic Acid + Collagen Anti-Aging Serum 36
- maru.derm Azelaic Acid Solution 10% Serum 37
- Plantnery Vit C Orange & Bright Complex Intense Serum 38
- Soul Apothecary Glow Serum (Vitamin C + Niacinamide + Arbutin + HA + Ferulic Acid) 39
- Ellana Mineral Cosmetics Glass Skin Glow Serum Luminizer 40
- May & Co. Acne Serum 41
- Sane Hyaluronic Acid 2% + B5 + PP Ultra-Moisturizing Face Serum 42
- Implora 24k Gold Serum 43
- SkinMaster Ginseng Serum 44
- C9 Beauty Of Sweden Face Serum 45
- Skinlycious Hydrating Serum 46
- Akind Bright Idea Radiance Serum 47
- Luv it! Vitamin C Serum 48
- Skinlex 10% Niacinamide Serum 49
- Soul Apothecary Glow Serum (Vitamin C + Niacinamide + Arbutin + HA + Ferulic Acid) 50
Luv it! Alpha Arbutin Complex Serum
81% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both cruelty-free serums that contain AHA, hyaluronic acid, niacinamide and Vitamin C. They've got a total of 18 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Ellana Mineral Cosmetics Timeless Age Defying Skin Serum
74% match
with the ingredients and function of Pure Choice Ginseng Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 21 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
BACIEL Hydra Barrier Cica Serum
73% match
with the ingredients and function of Pure Choice Ginseng Serum
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 27 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates. They both contain oils.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Skinlex 2% Alpha-Arbutin Serum
72% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 10 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Skin401 5% Azelaic Acid Serum
72% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both vegan and cruelty-free serums that contain hyaluronic acid. They've got a total of 11 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates. They both contain fragrances.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Hoito Vitamin C Serum
71% match
with the ingredients and function of Pure Choice Brightening Vitamin C Serum
Dupe Explained
These products are both serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 12 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Ginseng Serum
70% match
with the ingredients and function of KISOCare Galactomyces Serum 92%
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 18 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates. They both contain oils.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Luv it! Centella Extract Serum
70% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 12 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates. They both contain fragrances.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Hoito Bakuchiol Serum
70% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 13 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
the Aubree Brightening Serum Concentrate
69% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 12 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Ginseng Serum
69% match
with the ingredients and function of maru.derm Niacinamide %10 Serum
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 17 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Luv it! Centella Extract Serum
69% match
with the ingredients and function of Pure Choice Ginseng Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 16 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Anti-Blemish & Whitening Serum
69% match
with the ingredients and function of Soul Apothecary Alpha Arbutin Plus Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 10 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Hanasui Vitamin C + Collagen Serum
69% match
with the ingredients and function of Pure Choice Brightening Vitamin C Serum
Dupe Explained
These products are both serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 11 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Yeouth Niacinamide Serum
69% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Price Comparison
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Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Jeuvenile Azelaic Acid Serum
68% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both cruelty-free serums that contain niacinamide. They've got a total of 11 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Asaya 10% Vitamin C & 5% Niacinamide Serum
68% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both vegan and cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 11 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
maru.derm Ginseng Serum
68% match
with the ingredients and function of Pure Choice Ginseng Serum
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 19 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Luv it! Alpha Arbutin Complex Serum
68% match
with the ingredients and function of Pure Choice Brightening Vitamin C Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 14 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Koji White Dark Spot Brightening Serum
68% match
with the ingredients and function of Pure Choice Intensive Moisturizing & Repairing Care Serum (Hyaluronic Acid 5% + Panthenol Vitamin B5 5%)
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and peptides. They've got a total of 18 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Colibri Skincare Niacinamide Booster
68% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 7 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Anti-Blemish & Whitening Serum
67% match
with the ingredients and function of cyrene Alpha Arbutin C Whitening Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain AHA, hyaluronic acid, niacinamide and Vitamin C. They've got a total of 11 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Deconstruct Pigmentation Control Serum
67% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain AHA, hyaluronic acid and niacinamide. They've got a total of 8 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
FaceTheory Exaglow Serum S10
67% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain AHA, hyaluronic acid, niacinamide and Vitamin C. They've got a total of 7 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Purifect By Symphony Beauty Vitamin C Brightening Facial Serum
67% match
with the ingredients and function of Pure Choice Brightening Vitamin C Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Anti-Blemish & Whitening Serum
67% match
with the ingredients and function of FaceTheory Glow-C Tranexamic 5% Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain AHA, hyaluronic acid, niacinamide and Vitamin C. They've got a total of 7 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
MaryenB Anc10 Azelaic Acid 10% Facial Serum
67% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 7 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
MaryenB Anc5 Azelaic Acid 5% Facial Serum
67% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 7 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Purifect By Symphony Beauty Vitamin C Brightening Facial Serum
67% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Brightening Vitamin C Serum
67% match
with the ingredients and function of Anai Rui Vitamin C + Glutathione Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Maysama Green Rooibos Serum Light
67% match
with the ingredients and function of Pure Choice Brightening Vitamin C Serum
Dupe Explained
These products are both vegan serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 10 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Asaya 10% Vitamin C & 5% Niacinamide Serum
67% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Anti-Blemish & Whitening Serum
67% match
with the ingredients and function of Zarzou Bloom Brightening Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain AHA, hyaluronic acid and niacinamide. They've got a total of 10 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Hoito Vitamin C Serum
67% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 12 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates. They both contain fragrances.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Resh Lab Pure Vitamin C 12.5% Serum
67% match
with the ingredients and function of Pure Choice Brightening Vitamin C Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and Vitamin C. They've got a total of 12 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for anti aging, dry skin, brightening skin, sensitive skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Ginseng Serum
66% match
with the ingredients and function of maru.derm Hyaluronic Acid + Collagen Anti-Aging Serum
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 16 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
maru.derm Azelaic Acid Solution 10% Serum
66% match
with the ingredients and function of Pure Choice Ginseng Serum
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 17 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Plantnery Vit C Orange & Bright Complex Intense Serum
66% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 10 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Soul Apothecary Glow Serum (Vitamin C + Niacinamide + Arbutin + HA + Ferulic Acid)
66% match
with the ingredients and function of Pure Choice Brightening Vitamin C Serum
Dupe Explained
These products are both serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Ellana Mineral Cosmetics Glass Skin Glow Serum Luminizer
66% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
May & Co. Acne Serum
66% match
with the ingredients and function of Pure Choice Pore Tightening Serum
Dupe Explained
These products are both vegan serums that contain AHA, BHA, hyaluronic acid and niacinamide. They've got a total of 14 ingredients in common.
They both do not contain any common allergens, parabens or sulfates. They both contain harsh alcohols.
They're both likely to be good for fighting acne, anti aging, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Anti-Blemish & Whitening Serum
66% match
with the ingredients and function of Sane Hyaluronic Acid 2% + B5 + PP Ultra-Moisturizing Face Serum
Dupe Explained
These products are both vegan serums that contain AHA, hyaluronic acid, niacinamide and Vitamin C. They've got a total of 7 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Implora 24k Gold Serum
66% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both serums that contain AHA, niacinamide and Vitamin C. They've got a total of 12 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
SkinMaster Ginseng Serum
66% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both vegan serums that contain hyaluronic acid and niacinamide. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
C9 Beauty Of Sweden Face Serum
66% match
with the ingredients and function of Pure Choice Brightening Vitamin C Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 7 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Ginseng Serum
66% match
with the ingredients and function of Skinlycious Hydrating Serum
Dupe Explained
These products are both serums that contain hyaluronic acid. They've got a total of 18 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates.
They're both likely to be good for anti aging, dry skin, brightening skin, sensitive skin and scar healing.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Akind Bright Idea Radiance Serum
66% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain AHA, hyaluronic acid, niacinamide and Vitamin C. They've got a total of 8 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Luv it! Vitamin C Serum
66% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates. They both contain fragrances.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Skinlex 10% Niacinamide Serum
66% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 8 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Soul Apothecary Glow Serum (Vitamin C + Niacinamide + Arbutin + HA + Ferulic Acid)
65% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 8 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
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