Welcome to our complete breakdown of the top 50 Pure Choice dupes and alternatives that we've found.
If you're searching for dupes of a specific Pure Choice product, you can use our Dupe Finder to search for them!
We use hundreds of science-backed factors to find you the best dupes.
Learn more about our dupe methodology
Our Roundup
Here's a quick roundup of our findings. Continue reading for the full breakdown!
Luv it!'s Alpha Arbutin Complex Serum is the dupe with the most similar ingredients. Our matching methodology puts it at an 73% ingredient match to Pure Choice's Anti-Blemish & Whitening Serum!
Of all of the dupes for this product, FaceTheory's Exaglow Serum S10 is the most liked by our community. Our matching algorithm puts it at an 67% overall match with Pure Choice's Anti-Blemish & Whitening Serum!
- Luv it! Alpha Arbutin Complex Serum 1
- Ellana Mineral Cosmetics Timeless Age Defying Skin Serum 2
- BACIEL Hydra Barrier Cica Serum 3
- Skinlex 2% Alpha-Arbutin Serum 4
- Skin401 5% Azelaic Acid Serum 5
- Hoito Vitamin C Serum 6
- KISOCare Galactomyces Serum 92% 7
- Luv it! Centella Extract Serum 8
- Hoito Bakuchiol Serum 9
- Cluciel Niacinamide Peptide Serum 10
- Luv it! Centella Extract Serum 11
- maru.derm Niacinamide %10 Serum 12
- Hanasui Vitamin C + Collagen Serum 13
- the Aubree Brightening Serum Concentrate 14
- Face Facts Niacinamide Gel Serum 15
- Yeouth Niacinamide Serum 16
- Soul Apothecary Alpha Arbutin Plus Serum 17
- maru.derm Ginseng Serum 18
- Jeuvenile Azelaic Acid Serum 19
- Koji White Dark Spot Brightening Serum 20
- Asaya 10% Vitamin C & 5% Niacinamide Serum 21
- Colibri Skincare Niacinamide Booster 22
- Novology Acne Light Moisturizing Gel 23
- Anai Rui 10% Tranexamic Acid Serum 24
- Luv it! Alpha Arbutin Complex Serum 25
- Purifect By Symphony Beauty Vitamin C Brightening Facial Serum 26
- Maysama Green Rooibos Serum Light 27
- Resh Lab Pure Vitamin C 12.5% Serum 28
- FaceTheory Glow-C Tranexamic 5% Serum 29
- Pond's Light Moisturiser 30
- cyrene Alpha Arbutin C Whitening Serum 31
- Deconstruct Pigmentation Control Serum 32
- Asaya 10% Vitamin C & 5% Niacinamide Serum 33
- FaceTheory Exaglow Serum S10 34
- MaryenB Anc5 Azelaic Acid 5% Facial Serum 35
- Hoito Vitamin C Serum 36
- MaryenB Anc10 Azelaic Acid 10% Facial Serum 37
- Purifect By Symphony Beauty Vitamin C Brightening Facial Serum 38
- Zarzou Bloom Brightening Serum 39
- Anai Rui Vitamin C + Glutathione Serum 40
- SkinMaster Ginseng Serum 41
- Plantnery Vit C Orange & Bright Complex Intense Serum 42
- Akind Bright Idea Radiance Serum 43
- Skinlex 10% Niacinamide Serum 44
- C9 Beauty Of Sweden Face Serum 45
- Soul Apothecary Glow Serum (Vitamin C + Niacinamide + Arbutin + HA + Ferulic Acid) 46
- Glamazing Triple Bright Radiance Skindrop's 47
- RNW DER. CONCENTRATE Ceramide Plus 48
- Implora 24k Gold Serum 49
- Luv it! Vitamin C Serum 50
Pure Choice Anti-Blemish & Whitening Serum
81% match
with the ingredients and function of Luv it! Alpha Arbutin Complex Serum
Dupe Explained
These products are both cruelty-free serums that contain AHA, hyaluronic acid, niacinamide and Vitamin C. They've got a total of 18 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Ellana Mineral Cosmetics Timeless Age Defying Skin Serum
74% match
with the ingredients and function of Pure Choice Ginseng Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 21 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Ginseng Serum
73% match
with the ingredients and function of BACIEL Hydra Barrier Cica Serum
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 27 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates. They both contain oils.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Skinlex 2% Alpha-Arbutin Serum
72% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 10 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Azelaic Acid 10%
72% match
with the ingredients and function of Skin401 5% Azelaic Acid Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain hyaluronic acid. They've got a total of 11 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates. They both contain fragrances.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Hoito Vitamin C Serum
71% match
with the ingredients and function of Pure Choice Brightening Vitamin C Serum
Dupe Explained
These products are both serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 12 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
KISOCare Galactomyces Serum 92%
70% match
with the ingredients and function of Pure Choice Ginseng Serum
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 18 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates. They both contain oils.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Luv it! Centella Extract Serum
70% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 12 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates. They both contain fragrances.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Hoito Bakuchiol Serum
70% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 13 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Cluciel Niacinamide Peptide Serum
70% match
with the ingredients and function of Pure Choice Peptide Complex Care Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide, peptides and Vitamin E. They've got a total of 23 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Luv it! Centella Extract Serum
69% match
with the ingredients and function of Pure Choice Ginseng Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 16 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
maru.derm Niacinamide %10 Serum
69% match
with the ingredients and function of Pure Choice Ginseng Serum
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 17 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Hanasui Vitamin C + Collagen Serum
69% match
with the ingredients and function of Pure Choice Brightening Vitamin C Serum
Dupe Explained
These products are both serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 11 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
the Aubree Brightening Serum Concentrate
69% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 12 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Brightening Vitamin C Serum
69% match
with the ingredients and function of Face Facts Niacinamide Gel Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain niacinamide and Vitamin C. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Yeouth Niacinamide Serum
69% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Soul Apothecary Alpha Arbutin Plus Serum
69% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 10 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
maru.derm Ginseng Serum
68% match
with the ingredients and function of Pure Choice Ginseng Serum
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 19 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Jeuvenile Azelaic Acid Serum
68% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both cruelty-free serums that contain niacinamide. They've got a total of 11 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Koji White Dark Spot Brightening Serum
68% match
with the ingredients and function of Pure Choice Intensive Moisturizing & Repairing Care Serum (Hyaluronic Acid 5% + Panthenol Vitamin B5 5%)
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and peptides. They've got a total of 18 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Asaya 10% Vitamin C & 5% Niacinamide Serum
68% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both vegan and cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 11 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Azelaic Acid 10%
68% match
with the ingredients and function of Colibri Skincare Niacinamide Booster
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 7 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Novology Acne Light Moisturizing Gel
68% match
with the ingredients and function of Pure Choice Intensive Moisturizing & Nourishing Skin Care Cream
Dupe Explained
These products are both cruelty-free general moisturizers that contain hyaluronic acid, niacinamide and Vitamin E. They've got a total of 15 ingredients in common.
They both do not contain any harsh alcohols, fragrances, parabens or sulfates. They both contain silicones.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Anai Rui 10% Tranexamic Acid Serum
68% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both cruelty-free serums that contain AHA, hyaluronic acid and niacinamide. They've got a total of 10 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Luv it! Alpha Arbutin Complex Serum
68% match
with the ingredients and function of Pure Choice Brightening Vitamin C Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 14 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Purifect By Symphony Beauty Vitamin C Brightening Facial Serum
67% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Maysama Green Rooibos Serum Light
67% match
with the ingredients and function of Pure Choice Brightening Vitamin C Serum
Dupe Explained
These products are both vegan serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 10 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Brightening Vitamin C Serum
67% match
with the ingredients and function of Resh Lab Pure Vitamin C 12.5% Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and Vitamin C. They've got a total of 12 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for anti aging, dry skin, brightening skin, sensitive skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Anti-Blemish & Whitening Serum
67% match
with the ingredients and function of FaceTheory Glow-C Tranexamic 5% Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain AHA, hyaluronic acid, niacinamide and Vitamin C. They've got a total of 7 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pond's Light Moisturiser
67% match
with the ingredients and function of Pure Choice Intensive Moisturizing & Nourishing Skin Care Cream
Dupe Explained
These products are both general moisturizers that contain hyaluronic acid, niacinamide and Vitamin E. They've got a total of 13 ingredients in common.
They both do not contain any harsh alcohols, parabens or sulfates. They both contain common allergens and silicones.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
cyrene Alpha Arbutin C Whitening Serum
67% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain AHA, hyaluronic acid, niacinamide and Vitamin C. They've got a total of 11 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Deconstruct Pigmentation Control Serum
67% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain AHA, hyaluronic acid and niacinamide. They've got a total of 8 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Asaya 10% Vitamin C & 5% Niacinamide Serum
67% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
FaceTheory Exaglow Serum S10
67% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain AHA, hyaluronic acid, niacinamide and Vitamin C. They've got a total of 7 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
MaryenB Anc5 Azelaic Acid 5% Facial Serum
67% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 7 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Hoito Vitamin C Serum
67% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 12 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates. They both contain fragrances.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
MaryenB Anc10 Azelaic Acid 10% Facial Serum
67% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 7 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Purifect By Symphony Beauty Vitamin C Brightening Facial Serum
67% match
with the ingredients and function of Pure Choice Brightening Vitamin C Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Zarzou Bloom Brightening Serum
67% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain AHA, hyaluronic acid and niacinamide. They've got a total of 10 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Brightening Vitamin C Serum
67% match
with the ingredients and function of Anai Rui Vitamin C + Glutathione Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
SkinMaster Ginseng Serum
66% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both vegan serums that contain hyaluronic acid and niacinamide. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Anti-Blemish & Whitening Serum
66% match
with the ingredients and function of Plantnery Vit C Orange & Bright Complex Intense Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 10 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Anti-Blemish & Whitening Serum
66% match
with the ingredients and function of Akind Bright Idea Radiance Serum
Dupe Explained
These products are both vegan and cruelty-free serums that contain AHA, hyaluronic acid, niacinamide and Vitamin C. They've got a total of 8 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Skinlex 10% Niacinamide Serum
66% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 8 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
C9 Beauty Of Sweden Face Serum
66% match
with the ingredients and function of Pure Choice Brightening Vitamin C Serum
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 7 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Soul Apothecary Glow Serum (Vitamin C + Niacinamide + Arbutin + HA + Ferulic Acid)
66% match
with the ingredients and function of Pure Choice Brightening Vitamin C Serum
Dupe Explained
These products are both serums that contain hyaluronic acid, niacinamide and Vitamin C. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Glamazing Triple Bright Radiance Skindrop's
66% match
with the ingredients and function of Pure Choice Anti-Blemish & Whitening Serum
Dupe Explained
These products are both serums that contain hyaluronic acid and niacinamide. They've got a total of 10 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, oils, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
RNW DER. CONCENTRATE Ceramide Plus
66% match
with the ingredients and function of Pure Choice Peptide Complex Care Serum
Dupe Explained
These products are both serums that contain ceramides, exfoliants, hyaluronic acid, niacinamide, peptides and Vitamin E. They've got a total of 19 ingredients in common.
They both do not contain any harsh alcohols, common allergens, parabens or sulfates. They both contain fragrances.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pure Choice Anti-Blemish & Whitening Serum
66% match
with the ingredients and function of Implora 24k Gold Serum
Dupe Explained
These products are both serums that contain AHA, niacinamide and Vitamin C. They've got a total of 12 ingredients in common.
They both do not contain any harsh alcohols, common allergens, fragrances, parabens, silicones or sulfates.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Luv it! Vitamin C Serum
66% match
with the ingredients and function of Pure Choice Azelaic Acid 10%
Dupe Explained
These products are both cruelty-free serums that contain hyaluronic acid and niacinamide. They've got a total of 9 ingredients in common.
They both do not contain any harsh alcohols, common allergens, oils, parabens, silicones or sulfates. They both contain fragrances.
They're both likely to be good for fighting acne, anti aging, dry skin, brightening skin, sensitive skin, oily skin, reducing pores, scar healing, dark spots and better texture.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
We're dedicated to providing you with the most up-to-date and science-backed ingredient info out there.
The data we've presented on this page has been verified by a member of the SkinSort Team.
Read more about us