Welcome to our breakdown of the 50 best Principia Serum Facial AM-10 dupes and alternatives.
Looking for dupes for a different product? You can use our Dupe Finder to search for them!
If you'd like to see the all of the Principia dupes that we've found, check out our best Principia dupes guide.
We use hundreds of science-backed factors to find you the best dupes.
Learn more about our dupe methodology
Our Roundup
Here's a quick roundup of our findings. Continue reading for the full breakdown!
Beyoung's Clarify Tone is the dupe with the most similar ingredients. Our matching methodology puts it at an 53% ingredient match!
Of all of the dupes for this product, The Ordinary's Alpha Arbutin 2% + HA is the most liked by our community. Our matching algorithm puts it at an 57% overall match!
- Beyoung Clarify Tone 1
- Beauty Bay Skinhit Hyperpigmentation Serum With Tranexamic Acid And Alpha Arbutin 2
- Sal Ceuticals Sérum Clareador 3
- Revolution Beauty Kojic Acid & Raspberry Ketone Glucoside Serum 4
- Pinkperfect Sérum Facial Melasma 5
- Ultraceuticals Ultra Brightening Serum 6
- Caprea Beauty MiShot: Photoprotection - Shield Serum with Vitamin B3 7
- Avoskin Your Skin Bae Mandelic Acid 8
- Almond Clear Level 2 Mandelic Acid Serum 9
- Almond Clear Level 1 Mandelic Acid Serum 10
- Simple Organic Ultra Serum 10% Acido Glicolico + Acido Hialuronico + Squalane 11
- CHOSEN Re(d)covery Serum 12
- Boots Ingredients AHA BHA Serum 13
- Bio:Vegane Ultra Clear Serum 14
- Revolution Beauty Hydrating 2% Alpha Arbutin & Hyaluronic Acid Serum 15
- Superdrug Me+ Mandelic Acid Booster 16
- Neemli Naturals 10% Tranexamic Acid Spot Correcting Concentrate 17
- Art & Fact Mandelic Acid 10% Anti Acne & Peeling Serum 18
- Beauty Bay SkinHit Balancing Serum with Prebiotic + Postbiotic 19
- bondi sands Fountain Of Youth Bakuchiol Serum 20
- The Ordinary Ascorbyl Glucoside Solution 12% 21
- Minimalist Alpha Arbutin 2% + Hyaluronic Acid 1% 22
- Revolution Beauty 4X Hyaluronic Acid Serum 23
- Consonant Skin+Care Vitamin C + Licorice Serum 24
- The Ordinary Mandelic Acid 10% + HA 25
- The Ordinary Alpha Arbutin 2% + HA 26
- Neemli Naturals Azelaic Acid Spotless Concentrate 27
- Plum Goodness 15% Vitamin C Face Serum With Mandarin 28
- Minimalist Alpha Arbutin 2% Face Serum 29
- The Body Shop Himalayan Charcoal Skin Clarifying Night Peel 30
- Mary Kay Clinical Solutions Ferulic + Niacinamide 31
- Nip + Fab Salicylic Fix Serum Extreme 2% 32
- Valjean Labs Restore Facial Serum 33
- Superdrug Deep Action Pore Refining Lotion 34
- Etat Pur Niacinamide 5% 35
- Typology Eye Serum 5% Caffeine + 5% Niacinamide 36
- Minimalist Tranexamic 03% 37
- Typology Targeted Blemish Serum with 2% Salicylic Acid + 1% Zinc 38
- Regimen Lab Level Serum 39
- Beauty Bay SkinHit Soothing Serum with Niacinamide and Copper 40
- Typology T31 - Glow Drops 5% Vitamin C + Aloe Vera 41
- Revolution Beauty Skincare Salicylic Acid and Niacinamide Serum 42
- Rolanyin Niacinamide 10% + Zinc 1% 43
- The INKEY List 15% Vitamin C And EGF Serum 44
- ElynsLab Acne Control 10% Niacinamide + 1% Cink PCA + NMF serum 45
- Dropology Vitamin C Solution 15% 46
- My Scheming 7% Alpha Arbutin Whitening Serum 47
- Revolution Beauty Niacinamide 15% Blemish & Pore Serum 48
- Revolution Beauty Blemish 10% Niacinamide + 1% Zinc Serum 49
- Dr Sam’s Flawless Nightly Serum 50
Overview
What it is
Serum with 13 ingredients that contains AHA
Cool Features
It is vegan, cruelty-free, fungal acne (malassezia) safe, and reef safe
Suited For
It has ingredients that are good for anti aging, dry skin, brightening skin, oily skin, reducing pores, scar healing and dark spots
Free From
It doesn't contain any oils, parabens, silicones or sulfates
Principia Serum Facial AM-10
66% match
with the ingredients and function of Beyoung Clarify Tone
Dupe Explained
These products are both vegan serums that contain AHA. They've got a total of 7 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates. They both contain common allergens and fragrances.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Beauty Bay Skinhit Hyperpigmentation Serum With Tranexamic Acid And Alpha Arbutin
65% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain AHA. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Sal Ceuticals Sérum Clareador
65% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan and cruelty-free serums that contain AHA. They've got a total of 6 ingredients in common.
They both do not contain any parabens, silicones or sulfates. They both contain common allergens and fragrances.
They're both likely to be good for anti aging, brightening skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Revolution Beauty Kojic Acid & Raspberry Ketone Glucoside Serum
63% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain. They've got a total of 6 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Pinkperfect Sérum Facial Melasma
63% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain AHA. They've got a total of 4 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Ultraceuticals Ultra Brightening Serum
62% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain AHA. They've got a total of 7 ingredients in common.
They both do not contain any parabens, silicones or sulfates. They both contain common allergens and fragrances.
They're both likely to be good for brightening skin, reducing pores and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Caprea Beauty MiShot: Photoprotection - Shield Serum with Vitamin B3
62% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Avoskin Your Skin Bae Mandelic Acid
61% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan and cruelty-free serums that contain AHA. They've got a total of 6 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates. They both contain common allergens and fragrances.
They're both likely to be good for brightening skin and reducing pores.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Almond Clear Level 2 Mandelic Acid Serum
61% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain AHA. They've got a total of 4 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Almond Clear Level 1 Mandelic Acid Serum
61% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain AHA. They've got a total of 4 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Simple Organic Ultra Serum 10% Acido Glicolico + Acido Hialuronico + Squalane
60% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan and cruelty-free serums that contain AHA. They've got a total of 5 ingredients in common.
They both do not contain any parabens, silicones or sulfates. They both contain common allergens and fragrances.
They're both likely to be good for anti aging, brightening skin, oily skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
CHOSEN Re(d)covery Serum
60% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain. They've got a total of 4 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Boots Ingredients AHA BHA Serum
59% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain AHA. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Bio:Vegane Ultra Clear Serum
59% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain. They've got a total of 4 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for scar healing.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Revolution Beauty Hydrating 2% Alpha Arbutin & Hyaluronic Acid Serum
59% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain. They've got a total of 6 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Superdrug Me+ Mandelic Acid Booster
59% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain AHA. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin and reducing pores.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Neemli Naturals 10% Tranexamic Acid Spot Correcting Concentrate
59% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain. They've got a total of 6 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Principia Serum Facial AM-10
58% match
with the ingredients and function of Art & Fact Mandelic Acid 10% Anti Acne & Peeling Serum
Dupe Explained
These products are both serums that contain AHA. They've got a total of 6 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for brightening skin and reducing pores.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Beauty Bay SkinHit Balancing Serum with Prebiotic + Postbiotic
58% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain AHA. They've got a total of 4 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
bondi sands Fountain Of Youth Bakuchiol Serum
58% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain AHA. They've got a total of 6 ingredients in common.
They both do not contain any parabens, silicones or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
The Ordinary Ascorbyl Glucoside Solution 12%
58% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Minimalist Alpha Arbutin 2% + Hyaluronic Acid 1%
58% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain AHA. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Revolution Beauty 4X Hyaluronic Acid Serum
57% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain. They've got a total of 6 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for brightening skin, reducing pores and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Consonant Skin+Care Vitamin C + Licorice Serum
57% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for brightening skin, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
The Ordinary Mandelic Acid 10% + HA
57% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain AHA. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin and reducing pores.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Principia Serum Facial AM-10
57% match
with the ingredients and function of The Ordinary Alpha Arbutin 2% + HA
Dupe Explained
These products are both vegan serums that contain AHA. They've got a total of 4 ingredients in common.
They both do not contain any parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Neemli Naturals Azelaic Acid Spotless Concentrate
57% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain AHA. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Plum Goodness 15% Vitamin C Face Serum With Mandarin
57% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain AHA. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Minimalist Alpha Arbutin 2% Face Serum
57% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain AHA. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
The Body Shop Himalayan Charcoal Skin Clarifying Night Peel
57% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for brightening skin, reducing pores and scar healing.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Mary Kay Clinical Solutions Ferulic + Niacinamide
57% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Nip + Fab Salicylic Fix Serum Extreme 2%
56% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain. They've got a total of 6 ingredients in common.
They both do not contain any parabens, silicones or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for brightening skin, reducing pores and scar healing.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Valjean Labs Restore Facial Serum
56% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain AHA. They've got a total of 6 ingredients in common.
They both do not contain any oils, parabens or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Superdrug Deep Action Pore Refining Lotion
56% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain. They've got a total of 5 ingredients in common.
They both do not contain any parabens, silicones or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for brightening skin, reducing pores and scar healing.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Etat Pur Niacinamide 5%
56% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain AHA. They've got a total of 4 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates. They both contain harsh alcohols.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Typology Eye Serum 5% Caffeine + 5% Niacinamide
56% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain. They've got a total of 6 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for brightening skin, reducing pores and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Minimalist Tranexamic 03%
56% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain AHA. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates. They both contain fragrances.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Typology Targeted Blemish Serum with 2% Salicylic Acid + 1% Zinc
55% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain. They've got a total of 4 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores and scar healing.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Regimen Lab Level Serum
55% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain. They've got a total of 7 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Beauty Bay SkinHit Soothing Serum with Niacinamide and Copper
55% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain. They've got a total of 4 ingredients in common.
They both do not contain any parabens, silicones or sulfates. They both contain common allergens and fragrances.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Principia Serum Facial AM-10
55% match
with the ingredients and function of Typology T31 - Glow Drops 5% Vitamin C + Aloe Vera
Dupe Explained
These products are both vegan and cruelty-free serums that contain. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for brightening skin, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Revolution Beauty Skincare Salicylic Acid and Niacinamide Serum
55% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain. They've got a total of 6 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Rolanyin Niacinamide 10% + Zinc 1%
55% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain. They've got a total of 4 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
The INKEY List 15% Vitamin C And EGF Serum
55% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain AHA. They've got a total of 5 ingredients in common.
They both do not contain any parabens, silicones or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for brightening skin, scar healing and dark spots.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
ElynsLab Acne Control 10% Niacinamide + 1% Cink PCA + NMF serum
55% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain. They've got a total of 4 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Dropology Vitamin C Solution 15%
54% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain. They've got a total of 4 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for brightening skin, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
My Scheming 7% Alpha Arbutin Whitening Serum
54% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain. They've got a total of 5 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates. They both contain fragrances.
They're both likely to be good for brightening skin, scar healing and dark spots.
Both products are also reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Revolution Beauty Niacinamide 15% Blemish & Pore Serum
54% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain. They've got a total of 4 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Price Comparison
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Revolution Beauty Blemish 10% Niacinamide + 1% Zinc Serum
54% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both vegan serums that contain. They've got a total of 4 ingredients in common.
They both do not contain any oils, parabens, silicones or sulfates.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also fungal acne (malassezia) safe and reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
Dr Sam’s Flawless Nightly Serum
54% match
with the ingredients and function of Principia Serum Facial AM-10
Dupe Explained
These products are both serums that contain. They've got a total of 7 ingredients in common.
They both do not contain any oils, parabens or sulfates. They both contain harsh alcohols, common allergens and fragrances.
They're both likely to be good for brightening skin, reducing pores, scar healing and dark spots.
Both products are also reef safe.
Learn more about this dupe
Looking for a full breakdown of the similarities and differences between these two products?
Check out our full comparison of these two products for all the details!
We're dedicated to providing you with the most up-to-date and science-backed ingredient info out there.
The data we've presented on this page has been verified by a member of the SkinSort Team.
Read more about us
